22.06.2011

Atlantic Cod Upgraded to “Good Alternative” by Monterey Bay Aquarium

Newport News—May 31, 2011—The Monterey Bay Aquarium’s Seafood Watch has just upgraded trawl caught Atlantic Cod to a “Good Alternative” for consumers. The Seafood Watch, started by the Aquarium in 2000, empowers seafood consumers and businesses with information and data allowing them to make purchasing choices that will support healthy and sustainable oceans.

The ultimate result of these conclusions is that 900,000 out of 1.1 million tons of Atlantic Cod are recognized as a “Good Alternative”. These highly significant findings are a result of the work and cooperation of the Monterey Bay Aquarium, Iceland, and committed efforts of major stakeholders such as Icelandic® USA and ARAMARK.

After many years of observing the Icelandic Cod stock management practices in Iceland waters, scientists from the Monterey Bay Aquarium’s Seafood Watch team traveled to Iceland to establish a direct dialog with Icelandic institutes responsible for fisheries management in Iceland.  After a thorough review of the facts, the Seafood Watch Science team concluded that trawl caught Atlantic Cod from Iceland, the Barents Sea, and the Eastern Baltic Sea would meet the Seafood Watch criteria for a buying recommendation upgrade to “Good Alternative” in their consumer guides.

Hlynur Gudjonsson, Consul and Trade Commissioner for North America at the Consulate General of Iceland in New York stated that, “Iceland is a leader in fishery management and has been very active at the local and regional level and globally within the United Nations and FAO helping other nations better understanding their fisheries management. The New York office has been working on establishing a dialogue with organizations such as Monterey Bay Aquarium with the help of companies like Icelandic® USA, Inc. The task has been to educate and communicate the facts behind sustainability and our fishery management system and build bridges between stakeholders. Decisions like this one are not arbitrary, they are based on science, and the Marine Research Institute in Iceland and Monterey Bay Aquarium understand this better than most,” concludes Gudjonsson.

“Icelandic® USA has been, and will continue to be a leader in the support ofsustainable fisheries. We’re proud to have played a role in collaborating with stakeholders in Iceland, the Monterey Bay Aquarium, and ARAMARK in upgrading The Seafood Watch ratingof trawl caught Atlantic Cod,” says Chuck Spencer, National Account Manager and Global Sustainability Specialist for Icelandic® USA. “Our vision is to secure healthy marine and freshwater resources to provide high quality nutritious food for today’s consumers and future generations as outlined and detailed in our Corporate Social Responsibility Policy.To read more about Icelandic’s® Corporate Social Responsibility Policygo to the company website.

Icelandic® USA, Inc. is based in Newport News, Virginia. The company has been a recognized leader for over 60 years for innovation and quality in the seafood industry. Icelandic® specializes in the production and distribution of frozen fish fillets and value-added processed seafood products in North America. The company offers both foodservice (restaurants, schools, etc.) and retail/club store channels innovative seafood solutions and vast global sourcing capabilities. For more information, visit www.icelandic.com for foodservice, and www.icelandicseafood.com for consumers, or call 1-800-ICELANDIC.

For more information, go to www.icelandic.com



Inspired by Iceland